— Role : Art Direction, Interactive Conception, Video Supervision, Design Ui-Ux
To celebrate the 10th anniversary of the B.zero1 ring, Bulgari invites sculptor Anish Kapoor to re-interpret this iconic creation.
B is for Bulgari. zero1 is where it all started.
Now as a new decade begins,
the B.zero1 ring is reborn in a contemporary new form created in collaboration with legendary sculptor Anish Kapoor.
Kapoor, in a first for Bulgari, brings his signature style of curved reflective metals to the intricate scale of jewellery with this ring made from pink gold and steel, turning « a very beautiful, classic design on its head and making something visually new and intriguing »